How SAM Helps Porsche Design Better Cars

June 17th, 2024 by

Porsche Sound Acoustic Module

Who’s SAM? As it turns out, it’s a what rather than a who, part of the process of fine-tuning the sounds of the interior of a new Porsche car. At the intersection of psychoacoustics and goosebumps, this simple but elegant device gives more detailed information about audio perception than ever before. Experience its contribution to our vehicles’ fine-tuned sound when you take a test drive at Porsche Woodland Hills today!

The Porsche Sound

There’s a sound to dominant performance that any fan of luxury cars knows by heart. David Sadowski is an acoustic engineer who works as part of the Zuffenhausen team at Porsche, dedicated to optimizing every part of the Porsche driving experience. To create the perfect exhaust note, he has developed Sam, an artificial head that “hears” its environment much as a human driver would.

SAM and Porsche Cabin Design

The Sound Acoustic Module, or SAM, lets cabin designers record exactly what a driver or passenger would hear from that position anywhere in the cabin. This allows them to adjust sounds for different powertrains, such as lowering volume to adjust for the relative quietness of electric vehicles. It’s also used for testing audio balance in premium sound systems, guaranteeing that every passenger gets an even balance and clear sound.

Porsche Innovation

The meticulous sound design of the cabin is just one way Porsche innovates and pushes the future of vehicle design forward. New 800-volt charging on upcoming Porsche EVs, which can recharge up to 250 miles in a 15-minute charge, is another exciting new feature from the cutting-edge Porsche labs. This company comes second to none when merging performance, luxury, and cutting-edge technology.

Test Drive a New Porsche Car at Porsche Woodland Hills

New Porsche cars feature a cabin soundtrack meticulously crafted with your ears in mind, keeping you relaxed, informed, and connected on the road. Visit Porsche Woodland Hills to learn more about these innovations, then take a new car for a test drive today.

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